MVMT was founded on the idea of selling stylish, inexpensive watches direct to consumers over the Internet. In five years, the watch and accessory company successfully built a digital-only retail business with $80 million in sales, according to Forbes. It’s one thing to get people to follow a brand on social media, but it’s quite another to attract followers who will [...]
Inventory management and logistics are key factors for retailers and brands looking to enter new global markets. In the latest Internet Retailer/ Global E-Commerce Leaders Forum (GELF) survey, 60% of online retailers said they ship orders to consumers in other countries, primarily from their U.S.-based fulfillment centers (if domestic) or from fulfillment centers located in their home country (if based outside [...]
At Flow, we want to make it as easy as possible for retailers and brands to engage in cross border ecommerce. Each installment of this “How to” series will focus on a different country and will provide the resources and knowledge needed to successfully launch ecommerce in that market. The focus of this first post is the United States’ northern neighbor: [...]
Many retailers and brands are familiar with the largest global ecommerce markets but may not have a firm grasp on each country’s payment preferences. Alternative payment methods are expected to not just overtake credit cards by 2020, but replace them altogether. VISA and Mastercard may still prove sufficient for domestic ecommerce business, but offering only traditional payment options in global ecommerce [...]
May 25th, 2018 marked the day the European Union’s newest data privacy law — the General Data Protection Regulation — went into effect. GDPR sets a new bar for privacy as the most comprehensive law in the world. Every company that collects and handles European customers’ personal data will be impacted. Retailers and brands planning to sell to European customers (in [...]
For retailers and brands looking to grow their ecommerce business, cross border ecommerce is a natural avenue to pursue given the compelling market opportunity. According to a study by Accenture and AliResearch, global e-retail sales hit $400 billion in 2017 and will increase up to $1 trillion by 2020. The combination of a well-known brand, marketing expertise and a streamlined supply chain will [...]
With global retail ecommerce sales expected to reach $1 trillion by 2020, retailers and brands are primed to capitalize on the enormous opportunity. We here at Flow receive many questions from these retailers and brands as they design or refine their international ecommerce strategy. Navigating the operational nuances of overseas markets and tailoring ecommerce sites to each market is a complex and [...]
