Cross-Border At A Glance: Brazil

According to our recently published Global Research Report: Cross-Border E-Commerce Trends, Brazilian consumers are avid cross-border shoppers. Brazil ranked the highest for cross-border shopping among the 11 markets surveyed, with 86% of respondents saying they have made a cross-border purchase in the previous 6 months. But even so, these consumers have concerns particularly when it comes to the costs associated with buying a product from another country such as shipping, taxes and duties, and currency exchange rates. Cross-border retailers and brands that can help remove these barriers for Brazilian shoppers will reap huge rewards in this South American market.

WHAT’S IN THIS CHEAT SHEET:

  • Likelihood to Shop Cross-Border

  • Demographic Info

  • Top Countries and Product Categories for Cross-Border Purchases

  •  Top Barriers to Cross-Border Shopping

  • Handling of out-of-stock or pre-order items

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