Why Localizing Product Feeds Matter and How To Do It Right

2021-02-18T13:06:11-03:00December 3rd, 2020|Best Practices, International Marketing, User Experience|

Whether you realize it or not, your e-commerce store has global reach simply by being online. Global shoppers can find your online store when searching for specific items or categories if your website is optimized correctly. The question is, when an item from your e-commerce website comes up in a Google shopping search or on a social media ad, will cross-border [...]

Identifying and Eliminating Cross-Border E-commerce Barriers

2021-02-16T16:30:54-03:00November 3rd, 2020|Best Practices, User Experience|

Do you have a shopping cart abandonment problem with your cross-border customers? Download our free infographic to learn more about what may be causing it.  Cart abandonment rate is a key metric for brands and retailers to monitor as an indicator of an online store’s overall performance. A high cart abandonment rate is a telltale sign that there is friction in [...]

Cross-Border E-commerce and the Role of Guided Navigation

2021-02-16T18:08:06-03:00August 18th, 2020|Best Practices, User Experience|

Don’t make your global e-commerce customers hunt for what they want to buy from you. To succeed with customers in global markets, every cross-border e-commerce retailer needs to master faceted search, also known as guided navigation. Guided navigation on a properly localized cross-border e-commerce website allows shoppers to apply multiple filters while browsing, displaying only the relevant merchandise that matches their [...]

International E-commerce Expansion: What’s Your Strategy Right Now?

2021-02-16T16:28:45-03:00May 6th, 2020|Cross Border Opportunity, Shipping, User Experience|

What do domestic e-commerce merchants need in place to execute a successful international expansion strategy in today’s global environment? Here are some of the basics. As an online retailer, you already know that your customers are living through a significant global event that will undoubtedly change everything about their shopping behaviors. And certainly the crisis has changed your business, too, in [...]

How Cross-Border E-commerce Merchants Can Help International Shoppers During the Pandemic

2021-02-18T13:30:11-03:00April 21st, 2020|Cross Border Opportunity, User Experience|

As nations around the globe work to stop the spread of COVID-19, citizens have had to change their way of life to keep themselves and others safe. Office buildings, retail stores, and schools have shut down. Many people are either out of work entirely or they’re working from home. Some households are juggling remote working with homeschooling their kids and looking [...]

Building Customer Trust is a Crucial Step for Cross-Border E-commerce Brands

2021-02-18T13:27:41-03:00February 26th, 2020|Best Practices, User Experience|

Now, more than ever, we’re seeing brands show their love by building trust with consumers, creating loyal, long-lasting relationships that result in big bucks for retailers. In January, intelligence firm Morning Consult released its list of the “Most Trusted Brands in America.” The firm conducted more than 16,000 interviews with U.S. consumers of all ages to learn how strong their relationships [...]

E-commerce Merchants Set Their Sights on 2020: NRF Recap

2021-02-18T13:05:46-03:00January 16th, 2020|Best Practices, User Experience|

The world’s largest retail trade association, NRF, once again hosted its biggest conference of the year in New York City to discuss the challenges and opportunities the industry will face this year. NRF’s theme was “2020 Vision,” for obvious reasons. According to NRF’s own estimates, more than 40,000 conference-goers from 100 countries representing 16,000 global retailers converged on the Javits Center [...]

Predictions for 2020: How International Merchants Can Plan for the New Year

2021-02-16T18:09:58-03:00December 16th, 2019|Best Practices, Cross Border Opportunity, User Experience|

As we move through the holiday season, we’ve been giving thought to the trends and surprises we see coming in the new year. We anticipate 2020 to be a critical year for cross-border selling and brands of all sizes, no matter their market of origin, will extend their reach into international markets. Here are some of our predictions for cross-border brands [...]

Make Sure “Buy Now” Really Means “Now” for Cross-Border Shoppers

2021-02-16T16:28:01-03:00October 28th, 2019|Duties and Taxes, User Experience|

Meeting the duties and taxes requirements of each country can be one of the most confusing and frustrating parts of an international e-commerce expansion. But both are inevitable factors that are part of any successful cross-border growth strategy.  For every international transaction, brands’ localized websites must support the calculation of any applicable taxes and duties. And these calculations need to be [...]