Cross Border Opportunity Archives

Know your markets: Cross-border e-commerce in four APAC nations

Juliana Pereira2020-01-10T13:42:14-03:00January 10th, 2020|Best Practices, Cross Border Opportunity|

There is a healthy appetite for cross-border e-commerce in the Asia-Pacific (APAC) region. It’s no surprise since internet penetration rates and smartphone usage continue to soar here, making it ripe for online shopping. However, cross-border e-commerce merchants should understand that APAC is comprised of 48 distinct individual countries with different cultures, languages, and economics. Not all countries have the same expectations [...]

Gifting All Year Round: Download the 2020 Global Holidays Calendar

Juliana Pereira2019-12-18T20:51:20-03:00December 30th, 2019|Best Practices, Cross Border Opportunity|

It’s the final stretch of the holiday shopping season and for many online brands and retailers it’s been a strong season. In the U.S., this season has already seen impressive results for e-commerce: online sales on Thanksgiving Day hit a record high of $4.2 billion, or 14.5% increase over 2018, Black Friday also saw a new record for e-commerce sales at [...]

Predictions for 2020: How International Merchants Can Plan for the New Year

Juliana Pereira2019-12-16T01:17:56-03:00December 16th, 2019|Best Practices, Cross Border Opportunity, User Experience|

As we move through the holiday season, we’ve been giving thought to the trends and surprises we see coming in the new year. We anticipate 2020 to be a critical year for cross-border selling and brands of all sizes, no matter their market of origin, will extend their reach into international markets. Here are some of our predictions for cross-border brands [...]

A Sustainable Global Expansion Strategy for a Sustainable Clothing Brand

Juliana Pereira2019-12-01T21:20:28-03:00November 21st, 2019|Best Practices, Case Study, Cross Border Opportunity|

Live on stage at the WWD Digital Forum, Flow customer Outerknown shared valuable lessons about cross border e-commerce expansion. A long list of both established and emerging e-commerce brands assembled at the Women’s Wear Daily (WWD) Digital Forum in Los Angeles on November 12. Each year, this invite-only event brings together brands of all sizes to share strategies on digital engagement [...]

Comparing Cross-Border E-Commerce in the Americas

Juliana Pereira2019-11-24T23:32:49-03:00November 12th, 2019|Cross Border Opportunity|

As the world becomes increasingly global, cross-border e-commerce is thriving, but navigating its roll-out in different markets can be complex, as different countries have different needs and concerns. Products also vary in popularity across the world, making it vital to cater your cross-border merchandise to each market. Below, we highlight the top categories and barriers to entry in the primary markets [...]

Flow CEO Rob Keve talks cross-border e-commerce on Traub’s Safari podcast

Juliana Pereira2019-11-05T23:18:22-03:00October 22nd, 2019|Cross Border Opportunity, News|

This week on Traub’s The Safari podcast, Flow’s co-founder and CEO Rob Keve discusses how brands can increase their business by a third overnight. The Safari is a podcast launched by Traub, a global management consulting firm focusing on the consumer and retail industries. The podcast features forward-thinking industry leaders, who present their perspectives and visions for transforming the e-commerce and [...]

Getting Organized: 4 Considerations For Entering a New Market

Juliana Pereira2019-10-02T03:21:26-03:00October 3rd, 2019|Best Practices, Cross Border Opportunity|

Thinking of expanding internationally but don’t know where to start? It can be overwhelming at first to envision all the details involved in cross-border e-commerce. Brands that organize themselves from the start and plan ahead can have an easier time making decisions and avoiding operational headaches down the road. Here are four areas for brands to consider as they plan for [...]

What to Expect at GELF New York City 2019

Juliana Pereira2019-09-13T16:56:18-03:00September 16th, 2019|Cross Border Opportunity|

Flow will once again participate in the Global E-Commerce Leadership Forum (GELF) event on Thursday, September 19 in New York City. Throughout the day, GELF speakers will deliver useful insights and successful tactics on how to grow your cross-border e-commerce business. Some of the world’s top global e-commerce leaders will be attending and presenting educational sessions. A majority of the sessions [...]

Cross-Border At A Glance: The Data You Need to Assess New Market Entry

Juliana Pereira2019-09-04T12:46:58-03:00September 5th, 2019|Cross Border Opportunity|

Earlier this year, Flow commissioned a study of consumers in 11 top markets (Australia, Brazil, Canada, China, France, Germany, India, Japan, South Korea, U.K. and U.S.) to assess their online cross-border shopping behaviors and preferences. In case you missed it, we previously published a Global Research Report highlighting the most prominent similarities and differences between these markets. The information in this [...]

Back-to-School Around the World: The Opportunity for Cross-Border E-commerce

Juliana Pereira2019-09-09T14:22:21-03:00August 15th, 2019|Best Practices, Cross Border Opportunity|

It’s back-to-school season in many countries around the world. This is the time when teachers, students and parents prepare for a new year of learning -- and all the gear that goes with it. In the U.S., brands and retailers are coming out of the slower summer season and in the past have anticipated a boost in sales that is second [...]

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