About Juliana Pereira

Juliana Pereira is Vice President, Marketing at Flow Commerce. With 15 years experience in marketing and ecommerce, Juliana joined the Flow team after serving as Vice President of Marketing at Smartling. Previously Juliana worked across a variety of verticals and industries, from non-profits and publishing to tech and fashion, including management positions and key contributing roles at Ralph Lauren, The Met Store online (at The Metropolitan Museum of Art), Ziff Davis, and eMusic.

The global luxury e-commerce industry: What cross border retailers need to know

2019-01-11T08:48:23-03:00January 10th, 2019|News|

The luxury e-commerce market has historically been slower to grow than other online retail segments. The idea of making high-ticket purchases without the benefit of touching or trying on goods has always been a disadvantage for luxury retailers. However, as younger generations of consumers become more interested in luxury shopping online, this is changing, with online global luxury sales increased by [...]

Flow Partners with Google Pay to support a faster and easier way to Checkout

2019-01-07T14:58:25-03:00January 7th, 2019|Payments|

Part of our mission at Flow is to provide the most flexibility and control to merchants selling their products cross border, and we continuously add features and integrations to our solution to achieve this goal. Today, we are pleased to announce that we have integrated Google Pay into Flow’s Console, making this one of the latest additions to our growing list [...]

4 Factors for Navigating Logistics and Regulations in the Beverages Market

2018-12-19T20:01:47-03:00December 20th, 2018|Compliance|

From Self-Care to Smart Backpacks: This is the last post in a five-part series where we highlight product categories with global demand and the regulations and challenges to keep top of mind. The global market for hot drinks was worth USD $142.8 billion at retail in 2017, with more than half of those sales from coffee. An expanding global middle class [...]

Tablet, Laptop, or Mobile? The most popular device by country and how it affects cross border e-commerce success

2018-12-11T20:20:55-03:00December 11th, 2018|News|

It’s hard to talk about cross border e-commerce without discussing m-commerce. Last year, global consumers spent $22.64 trillion online, 58.9% over mobile. From 2016 to 2017, worldwide m-commerce sales rose 40.3%, with the highest spending in China, Japan, South Korea, the United Kingdom, and the United States. Increased internet connection -- regardless of device -- always means more revenue for the [...]

4 Factors for Navigating Counterfeits and Regulations in Sporting Goods and Leisure Markets

2018-12-05T19:49:12-03:00December 6th, 2018|Best Practices, Compliance, Order Fulfullment, Shipping|

From Self-Care to Smart Backpacks: This is the fourth post in a five-part series where we’ll highlight product categories with global demand and the regulations and challenges to keep top of mind. For the first time in human history, half the world’s population is middle-class or wealthier, with both the time and money to indulge in hobbies, sports and other leisure activities. [...]

What’s in Fashion? Green, Maternity, Athleisure and Modest Attire

2018-12-03T01:36:09-03:00December 3rd, 2018|Compliance, News|

From Self-Care to Smart Backpacks: This is the third post in a five-part series where we’ll highlight product categories with global demand and the regulations and challenges to keep top of mind. When consumers start browsing online, it’s often clothing that inspires them to hit “purchase.” Between 2018 and 2023, revenue is expected to show an annual growth rate of just over [...]

Navigating Fraud, Privacy and Regulations in the Electronics and Appliances Markets

2019-01-04T15:17:47-03:00November 27th, 2018|Compliance, News|

From Self-Care to Smart Backpacks: This is the second post in a five-part series where we’ll highlight product categories with global demand and the regulations and challenges to keep top of mind. Twenty-first century consumers are glued to their gadgets, which has both spurred the growth of e-commerce in general and the online purchasing of electronics and appliances. The global consumer electronics [...]

Food, Drug or Medical Device? 5 Steps to Navigate Global Regulations in the Self-care Space

2019-01-04T15:21:06-03:00November 19th, 2018|Compliance, News|

From Self-Care to Smart Backpacks: This is the first post in a five-part series where we’ll highlight product categories with global demand and the regulations and challenges to keep top of mind. According to the World Health Organization, “health is a state of complete mental, physical and social well-being, and not merely the absence of disease or infirmity.” In recent years, the [...]

Flow Wins REMODE Fashion Awards for Best E-Commerce Solution

2018-11-27T19:02:20-03:00November 14th, 2018|News|

We're pleased to share that Flow has been named the winner of the REMODE Fashion Award for Best E-Commerce Solution.  The initial announcement was made at REMODE 2018 in Los Angeles on October 30th. The REMODE Fashion Awards are given to solution providers and fashion brands that are transforming the future of fashion. Winners are selected based on their innovative approach [...]

“Like and Share:” Top Social Media Platforms in Global Markets

2019-01-04T15:05:25-03:00November 8th, 2018|Best Practices|

A breakdown of which social media networks are most popular in the top global markets Brands and retailers already know that social media networks are becoming increasingly dominant channels for engaging with consumers. But did you know that product discovery via social networks is now competing with search engines like Google? In her 2018 Internet Trends Report, venture capitalist Mary Meeker [...]