As the world becomes increasingly global, cross-border e-commerce is thriving, but navigating its roll-out in different markets can be complex, as different countries have different needs and concerns. Products also vary in popularity across the world, making it vital to cater your cross-border merchandise to each market. Below, we highlight the top categories and barriers to entry in the primary markets [...]
In a brick-and-mortar shop, it’s rare to see an abandoned shopping cart stocked full of items and sitting in an aisle. When we do see it, we can’t help but wonder what happened to make that shopper walk out of the store without completing the purchase. After all, they spent time walking through the store and placing items in the cart. [...]
Meeting the duties and taxes requirements of each country can be one of the most confusing and frustrating parts of an international e-commerce expansion. But both are inevitable factors that are part of any successful cross-border growth strategy. For every international transaction, brands’ localized websites must support the calculation of any applicable taxes and duties. And these calculations need to be [...]
This week on Traub’s The Safari podcast, Flow’s co-founder and CEO Rob Keve discusses how brands can increase their business by a third overnight. The Safari is a podcast launched by Traub, a global management consulting firm focusing on the consumer and retail industries. The podcast features forward-thinking industry leaders, who present their perspectives and visions for transforming the e-commerce and [...]
Every e-commerce brand wants to know what their customers really want from their online shopping experience. With many of the digital tools already available out there, much of this information can be attained by analyzing onsite customer behaviors. This data can help answer practical questions like: How many shoppers abandoned their shopping carts this month? How many emails were sent to [...]
As a growing direct-to-consumer e-commerce merchant, one of your top goals is to boost your onsite conversion rates and increase e-commerce sales. Additionally retail brands need to be hyper-focused on doing whatever it takes to acquire more customers across more markets to achieve greater value for the business. One of the ways we help cross-border retailers boost conversion rates is through [...]
Thinking of expanding internationally but don’t know where to start? It can be overwhelming at first to envision all the details involved in cross-border e-commerce. Brands that organize themselves from the start and plan ahead can have an easier time making decisions and avoiding operational headaches down the road. Here are four areas for brands to consider as they plan for [...]
Understanding the nuances of international consumers’ shipping demands can make or break market entry for cross border e-commerce merchants. To build brand loyalty and increase conversions, brands and retailers must recognize that in many of the top ten global markets, e-commerce shoppers have extremely high expectations for fast and affordable shipping. How important is fast, affordable shipping? According to our own [...]
Last week, a wide range of inspirational leaders at the forefront of the digital evolution of fashion gathered in downtown Manhattan for WWD’s Digital Forum. The big topic of discussion: the integration of new media and e-commerce. From new retail technologies and business models to the latest trends in shopping behaviors and consumer expectations, the forum covered all angles of the [...]
Flow will once again participate in the Global E-Commerce Leadership Forum (GELF) event on Thursday, September 19 in New York City. Throughout the day, GELF speakers will deliver useful insights and successful tactics on how to grow your cross-border e-commerce business. Some of the world’s top global e-commerce leaders will be attending and presenting educational sessions. A majority of the sessions [...]
